Case Study Sales And Marketing Plan - 1869 Words

Keller School of Management Matthew Beckler Sales and Marketing Plan Week 2 Invididual Assignment Introduction Briefly describe the business, product, or service for this Sales Marketing Plan 5 Marketing Message Does the paper include a clear marketing message? 5 Is the marketing message effectively communicated in a sample advertisement or brochure? 10 Marketing Strategy Is the marketing strategy reasonable for the industry? Is it clearly presented? 15 Are the communication vehicles clearly presented and reasonable? 10 Marketing schedule in table format 15 Marketing budget in table format 15 Include ads or brochures to demonstrate your advertising ideas. 10 Research Industry standards and best practices for sales†¦show more content†¦Some of the large companies that develop financial software for budgeting is Microsoft and Quicken. Both companies have a variety of software that can be used for business or personal budgeting. There are also hundreds of different apps that are available on the android, apple, and Microsoft market that can be easily added to devices such as your smart phone, I pad, tablet, or any other device that have downloadable app capabilities. So it’s safe to say that the current market for financial budgeting is a concern for the majority of society. Our Company, Budget for Tomorrow is hoping to enter this active market by creating a product that will be used in participating grocery stores all around the country. We hope to be the leading company that is able to provide our customers with a niche that will increase the amount of customers returning to their stores, by having our convenient product available to all of their grocery carts. Our marketing goal is to attract our potential customers (stores) by demonstrating our product to them and explaining to them that their customer numbers will increase, which overall will increase their sales just by having this product available to their customers. Our marketing goal is to show our customers that having this product in their stores will help them with a marketing strategy of their own. This strategy being